Photo Licensing & Usage Rights

Last updated: November 2025

All photographs created by Marvin Anthony Studio are protected under international copyright law.
Unless explicitly stated otherwise: © Marvin Anthony – All Rights Reserved.

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General Policy

No image may be used, copied, published, reproduced, or distributed without written permission and a formal license agreement.
All licenses are granted on a case-by-case basis and specify:

• Specific medium (e.g. print, web, social media, broadcast)
• Duration and territory of use
• Whether the use is editorial, commercial, or personal

All licenses are non-exclusive, non-transferable, and valid only for the agreed platform, usage, and timeframe. No other rights are granted or implied.

Turnaround time: Most requests are answered within 24 hours. Same-day response is standard during active business hours.

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Editorial Use

“Editorial” refers to non-commercial contexts such as articles, music journalism, event coverage, or cultural reviews, including:

• Digital or print magazines
• Music blogs and press platforms
• Artist profiles, interviews, or feature stories

Editorial use is not free or automatic. All uses must be licensed in advance and are subject to licensing fees based on:

• Platform size and reach
• Format (digital only vs. print)
• Duration and placement (e.g. homepage vs. archived)

All editorial uses require:

• Written approval and license
• Clear credit line (see below)
• No image modification beyond formatting or resizing

Unauthorized editorial use will be treated as copyright infringement.

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Commercial Use

“Commercial” refers to any use that promotes or sells a product, service, or entity. This includes:

• Album artwork, tour posters, and promotional campaigns
• Brand partnerships and advertising
• Merchandise, packaging, or retail displays
• Event marketing and sponsorship materials
• Synchronization usage in music videos, trailers, or branded content

All commercial uses require a license and are subject to fees based on:

• Medium (digital, print, video, broadcast)
• Distribution scope (local, national, global)
• Duration and exclusivity
• Visibility of campaign

To request a quote, please include:

• Description of the project
• Intended image(s)
• Usage territory and duration
• Any need for exclusivity

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Social Media & Artist Use

Artists and publicists must request permission to use images for social media, press kits, or announcements.

In most cases, non-commercial artist reposts with credit may be approved at no cost, provided they:

• Do not include promotional copy (e.g. merch drops, ticket sales, tour announcements)
• Are properly credited and not cropped or altered
• Are used only on the artist’s official accounts

Note: Instagram Stories and temporary posts follow the same approval rules.
Duration of use will be specified in the written agreement.

Brand-collaborative posts or campaign-related use will be licensed as commercial.

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How to License

Email all requests to: licensing@marvinanthony.com

All approved uses will be accompanied by a written license agreement outlining:

• Permitted usage
• Duration and scope
• Licensing fee (if applicable)
• Required credit language

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Credit Requirements

If image use is granted, credit must appear as:

Preferred: Photo: Marvin Anthony Studio / marvinanthony.com
Minimum (when space is limited): Photo: Marvin Anthony Studio

Credits should appear near the image or in an official credit section.
Failure to credit properly may result in revoked rights or denied future use.

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Prohibited Uses

The following are strictly prohibited unless explicitly licensed:

• Editorial use without a license
• AI training datasets, machine learning, or generative image creation
• NFTs, blockchain minting, or resale of digital assets
• Image scraping or reposting on aggregators
• Commercial reposts without license (e.g. album/tour/merch promos)
• Use in ads or branded content without agreement
• Manipulation in misleading, defamatory, or false contexts
• Use to create derivative AI content from or inspired by original images
• Resale or sublicensing to third parties

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Fair Use & Exceptions

If you believe your intended use qualifies as fair use under applicable copyright law (such as limited use for criticism, commentary, or education), please contact me before publishing to avoid unintentional infringement.

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Infringement Policy

Any unauthorized use constitutes copyright infringement and may result in:

• Invoicing for retroactive licensing at commercial rates
• DMCA takedown notices
• Legal action under EU and international law

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For licensing inquiries or clarification, email: licensing@marvinanthony.com